Why The Multifamily Industry Is Missing The Boat On Multi-Source Attribution
Other industries have been using a multi-source attribution model to track leads for some time, so why hasn’t the multifamily industry caught up?
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Storytelling for Marketing: What’s the Point?
[et_pb_section admin_label=”section” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off”][et_pb_row admin_label=”Row”][et_pb_column type=”4_4″][et_pb_image admin_label=”Image” src=”https://blog.apartminty.com/wp-content/uploads/2017/02/storytelling-1.jpg” show_in_lightbox=”off” url_new_window=”off” use_overlay=”off” animation=”off” sticky=”off” align=”center” force_fullwidth=”off” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] [/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row admin_label=”row” make_fullwidth=”off” use_custom_width=”on” width_unit=”on” custom_width_px=”800px” use_custom_gutter=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off”][et_pb_column type=”4_4″][et_pb_text admin_label=”To craft a great story…” background_layout=”light” text_orientation=”center” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_font_size=”16″] Have you ever…
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How to level the playing field with email marketing
[et_pb_section fb_built=”1″ _builder_version=”3.0.47″][et_pb_row _builder_version=”3.0.48″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″][et_pb_text _builder_version=”3.0.74″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”] Leveling the playing field I’ve always been one to root for the underdog. Personally, being underestimated is one of my favorite things to be. That being said, when competing against Goliath-sized companies {and their huge marketing budgets and huge marketing teams},…
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Conference Season: Apartment Marketing Education
[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] Hooray! It’s conference season! Earlier this month we participated in the National Apartment Association’s Capitol Conference in our hometown of Washington, DC. It was so great to see so many of our favorite people all focused on driving the multifamily industry forward. It also got…
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Apartminty’s Ultimate Multifamily Marketing Toolbox
Check out this Swipefile of the 30 tools and resources Apartminty uses everyday.We built the ultimate multifamily marketing toolbox.
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What Marketing Trends Are You Most Excited About & How Do They Affect Your Team?
[et_pb_section admin_label=”section” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” custom_padding=”10|” padding_mobile=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] A New Year Means New Technology! Over the past couple of weeks, we’ve been exploring marketing lessons learned from the past year. Now it’s time to find out what marketing trends are our…
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10 Easy Ways to Stay Stress-Free during Budget Season
[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_font_size=”18″] Hello fellow property managers! We know this time of year can add extra pressure to anyone’s day. Since we can’t be there to lend you a helping hand {or pour you a glass of your favorite vintage} we hope these helpful tips for relieving…
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Marketing Wins
Apartminty was lucky enough to attend and present at the Apartment Internet Marketing Conference {AIM} this year. We were floored by all the brilliant marketing minds and ideas that were being executed across the country. One idea that really struck us was presented by Lori Webb from Associated Estates. We loved her idea so much…
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Do You Even Blog Bro?
Pretty often we’re asked how we decide what content to produce for our marketing efforts. There’s a part of our strategy that is, of course, focussed on just getting traffic to the site and making sure that there is timely and fresh content available. The other side of the strategy is creating useful evergreen content…
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Content Marketing is No Bull
Oh no…not another blog about content marketing I recognize that we get tired of hearing about the same marketing topics. However, it seems sometimes, in our industry, it feels like every marketing concept is only half attempted. We will try some new idea or concept, but usually with one foot out the door and with…
